BRAND YOU! Women’s Personal Brand Development Program

You Have 3 Seconds to Make an Impact. Is your Current Brand Working To Support You?

 Your brand is THE PROMISE OF AN EXPERIENCE. When your potential clients see you, your brand is what tells them what it would be like to work with you.

Done well, your brand will speak to your ideal audience and make you more memorable and relatable.

And more importantly, cultivating your brand will result in more influence, higher paying clients and bigger opportunities.

Whenever you walk in a room, any time you interact on social media, whenever you are creating marketing — this is when your BRAND should shine.

Your brand is how you act, what you are passionate about, how you look, who you align yourself with, and the words you use to talk about your business.

70-88% of people are disconnected with themselves and their brand. You may be doing ‘all the things’ people have told you to do with building your business …yet ‘it’s still not working’. There’s a reason.  There’s a HUGE GAP in the training we’ve been receiving…and this program bridges that gap. 

BRAND YOU! is a powerful, enlightening, proven, hands on, game changing program that is helping women in business rise up, be seen, be heard with a brand stand, a brand plan that works.

  • Why is this important? 
  • YOU have a gift that the world needs.
  • Your clients need YOU.
  • Your next potential clients need your solutions. 

And to get the business you deserve and desire… you need to have knowlege, skills, and confidence to know how to define and refine YOUR brand stand. And then you need a strategic brand plan to make it come to life!

That is what BRAND YOU! is doing for women just like you!

Insights that you are ready to reinvent facets of yourself and the BRAND of YOU include:

  • You Feel it’s time to renew. You are ready to rebound, redefine, elevate.
  • You Love your business, but feel like the business is controlling you, your time.
  • You are done with redirecting and handling misperseptions when working with clients.
  • You Embrace Expanding Your Comfort Zone and are ready to start receiving more money for your gifts, knowledge and talent.
  • You Seek Vitality and be aligned with a nonjudgemental community of women who are also great ‘get it done’ women.
  • You are tired of feeling lost, disconnected, discontent. Tired of the pressure cooker and just want your ideas to ‘work’ for you… instead of you always working to make things happen.
  • You are simply ready to learn how to BRAND YOU! and bring your gifts to the world.

You know you are strong. You’ve been through a lot, and may be going through something now.  Deep in your heart the you that shows up is not the you, you’ve always envisioned.  You have dreams, you have goals. You want to be whole, joyful, resilient, purposeful – and need direction to clear the path to make it happen.

Experience how to: confidently identify, redefine, embrace & LIVE the 4 Cornerstones of the Brand of YOU!

Create the BRAND PLAN that will launch the next level of you and your business.

Leverage the power of the BRAND OF YOU to gain time, peace of mind and income with dream clients.


 Say YES to YOU!
Engage in BRAND YOU!
define and clarify the 4 cornerstones to Branding YOU.
Find. Heal. Develop. express. launch. LIVE your iCONIC Brand!

BRAND YOU! brings you focused, insightful, inspiration and strategies you can use to enhance your personal and professional BRAND. Discover deeper details of how to Visually, Verbally express your Brand Values so you can
LIVE your Vision.

Developed and lead by S.T.B.I. Survivor &

New York Times Best Seller, Debbra Sweet.

Choose from the BRAND YOU! Fast Track 101 option
or Embrace V.I.P. Support as most of the TRC Trailblazing Women choose.
Then move into becoming a BRAND YOU! Elite Membership.

Tired of the feeling in the pit of your stomach as you go to work to ‘do’ your day, trudging through task lists- putting on a smile to the world yet knowing inside you simply want to break down and hide?

  • Do you want to make more money without struggling to receive it?

  • Do you feel ‘LOST’ inside your business? Family? Career – and are ready to be seen? Heard? Valued? 

   Enroll in the BRAND YOU VIP PROGRAM Today and Learn:

– How & why you should express more facets of YOU

– Discovering the power of Expressing Your Inner Truth

– Increase your fun, joy, vitality, productivity in your business

– Claim your femine energy in a masculine workplace

– Shift your money story to gain confidence & clients

– How To Quiet Your Nervous System to Step Into Your Strength

– Trailblazing your refined brand daily in business

– How to remove overwhelm while living your brand


Learn About the Innovator, Founder, Lead Trainer and  Trailblazer Leading BRAND YOU! 

Most people who want to get better — at hitting golf shots, negotiating with clients, delivering presentations or any other field of endeavor — seek out new information.

They read a book, take a class, hire an expert tutor who’s achieved the goals they seek.


Debbra Sweet is a New York Times Bestselling Author, Award-Winning Leadership Performance Expert & Lifetime Visionary Entrepreneur, she’s started, renovated, scaled, & sold businesses.

She’s catapulted ROI in: marketing, sales, leadership development, maximizing capacity & culture for improved revenue metrics for ‘Get It Done’ pros.

Innovative, authentic, tenacious, defying odds – she’s survived a Severe Traumatic Brain Injury. Undergoing massive rehab to literally ‘rewire’ where her brain functions from, she still ran businesses, raised family and lead clients to scale companies with peace of mind & ROI. 

L.I headers DS 2018 (4)
"Debbra, is awesome. When you work with her you see she has such a passion for what she does. She truly loves people. She gets a bigger thrill than you will when she helps you gain more business. Give her a try, you will be happy you did."
Tony Ambre
WFG National Title Company
"Debbra is a consummate professional. She is very passionate about"moving people" to achieve their full potential. Debbra is an expert. She a dynamic leader, speaker and authority in her industry."
Kathy David
IT Tech Pros
"I have worked with Debbra in her capacity as a Director for BNI, and she is extremely organized and an outstanding connector of people. Debbra is genuinely interested in people and looks for ways to help them personally and professionally. On several occasions she provided me with wonderful insight and advice on business issues. I also admire her ability to manage multiple tasks and commitments with ease!"
Kelly Nilsson CFP
Planning Officer at Superior Planning
Debbra is one of the hardest working, client-focused professionals I am privileged to call friend. She literally "grows" companies by completely immersing herself in the companies' culture of leadership, marketing, advertising, sales, & client acqusition programs - then - administers her "rocket fuel" to launch those companies into the stratosphere. I highly recommend Debbra to ANY company looking to grow & expand - she'll make it happen!
Michael T. Prestonise M.A.
Debbra is a very well organized motivational leader and speaker. Her role as a regional (networking) Director was very instrumental in assisting our local chapter in becoming one of the most strategically successful in San Diego County. Debbra's ability to analyze the strengths and weaknesses of an organization and work within the structure to motivate individuals toward a mutually defined set of goals is extraordinary."
Jeff Hans
Residential Real Estate Specialist
Debbra is an extraordinary individual. She is a passionate and motivated leader and truly enjoys what she does. Debbra is always encouraging ;eaders to strive for higher goals than those we normally set for ourselves, to not be afraid of going after that which is extraordinary."
Rosanne Gonzales
VP Merchant Services California Bank & Trust

start your BRAND YOU! Iconic brand mastery Program today.

take your Branding, business & leadership skills to another level.

Course Information

Estimated Time: 6 Weeks.

Difficulty: Easy

Course Instructor

courses courses Author



The BRAND YOU! V.I.P  enrollment delivers access to the full interactive BRAND YOU! Training Portal, participation in 6 weeks of live group coaching calls on Wednesday mornings from 8-9 am PST. 

The BRAND YOU! VIP enrollment also includes 4 private 30 minute 1:2:1 consulting sessions during your active 6 weeks of training.

This is perfect for the woman who prefers higher level attention, extra hand holding and feedback to navigate the finer details of building your ICONIC BRAND Plan!

BRAND YOU! V.I.P. Easy Pay

per month for 6 total payments

The BRAND YOU! V.I.P  enrollment delivers access to the full interactive BRAND YOU! Training Portal, participation in 6 live weekly group coaching calls on Wednesday’s from 8-9 am PST.
The Brand YOU! VIP also includes 4
private 30 minute 1:2:1 consulting sessions during your active 6 weeks of training.

This is perfect for the woman who prefers higher level attention, extra hand holding and feedback to navigate the finer details of building your ICONIC BRAND Plan!

The Brand YOU Easy pay subscription option offers you easy entry and cash flow management during the program.

Cornerstone 1: Visual.  Discover how You Want to Show Up

Cornerstone 2: Verbal.  Declare How You Want To Be Heard.

Cornerstone 3: Values. Define Who You Want To Connect With & Flush out Fraudulent Money Stories. 

Cornerstone 4: Vision.  Determine Where Your Brand Leads You.